Astaar supports and helps directors, owners and senior managers of companies to focus and address change to meet the needs of the economy, their market and their customer requirements. The objective to improve company profile, sales and marketing, retention of business, customers, stakeholders and partner relationships and processes around business interaction.
A client recently said, "Now I can focus on exactly where I want to be and how to get there - "Astaar has truly helped develop the business and focus - you have a wealth of experience and expertise"
There is a point when a business must evolve, develop or transform. To move forward the business has to develop a re-set button, it needs a new strategy. Often this is about addressing change, loss of direction and the inability to "see the wood for the trees". For many reasons, especially true now with an unexpected world pandemic - new vision, new approach.
Sometimes to get this right, it is a case of putting on the brakes, revisiting the whole business, the market and identifying gaps and taking the plunge to make change to move forward.
Astaar supports and helps directors, owners and senior managers of companies to focus and address change to meet the needs of the economy, their market and their customer requirements. We call this marketing transformation - marketing because it is the approach that the organisation as a whole takes to offer its services and products to its customers and clients, and in the case of the NHS , it patients. The management process of analysis, understanding the market, producing a commercial strategy that meets those needs at the top level and then working with others within an organisation or with small business owners to put in place the steps to make this happen.
The word marketing has become diluted but it should be remembered that in the words of the Chartered Institute of Marketing, "Marketing is the management process responsible for identifying, anticipating and satisfying customer requirements profitably".
We provide the management process that enables a business to perform successfully in the market. We specialise in the wider function of marketing and commercial development.
WHAT WE DO
We work with our clients to scope work and to deliver the whole process through from start to finish.
We work on a project basis.
Marketing transformation strategy
Marketing operations strategy
Sales and marketing operations
Client services operations
Client services process development
Stakeholder engagement development
Marketing programme implementation
Marketing programme management
Marketing communications services
We work in partnership with our clients. We work closely with you to ensure that all work we carry out suits your approach, culture and budget.
We aim to work transparently, honestly and efficiently in order to give good customer service.
We have put in place strong processes which we know work in order to set milestones and deliverables to create time for creativity but equally to meet deadlines.
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